TBR – How and Why It’s DifferentWhy TBR is DifferentFirst, let’s talk about why TBR is different.  The major difference is in where your customers live.  Locals may visit a couple of times during the travel season in your area, bringing out-of-town family and friends to your store.  But most of your customers will not

Last Minute Holiday Sales Plan Adjustment –There’s no way to know what these last-minute shoppers will be allowed to do, and every state will be different.  So many of our small businesses depend on the late shopper and impulse purchases. There a couple of approaches you might take to keep your year from being a total

Retail 101 – Shopper Behavior.Shopper Behavior. What does that mean?It means as a shop owner you should shop the competition as often as you can carve out time to do so.  It’s good to get out and visit other stores in other towns to see what they are doing in today’s retail world, and how

Retailing – Where is it Going?Brick and Mortar, on-premise, or physical retail – choose your description.  They all have the same challenges – trying to figure out where retailing is going, how fast and when. Whether you sell books and journals, clothing, or household goods – trying to plan is the most difficult part of your